{"id":364,"date":"2026-09-26T14:41:31","date_gmt":"2026-09-26T18:41:31","guid":{"rendered":"https:\/\/futurelancaster.com\/what-is-cultivate-lancaster-cathy-bonser\/"},"modified":"2026-09-26T15:59:21","modified_gmt":"2026-09-26T19:59:21","slug":"what-is-cultivate-lancaster-cathy-bonser","status":"publish","type":"post","link":"https:\/\/futurelancaster.com\/es\/what-is-cultivate-lancaster-cathy-bonser\/","title":{"rendered":"What Is Cultivate Lancaster? A Conversation with Director Cathy Bonser"},"content":{"rendered":"<style>body.postid-364{--flb-hero:url(\"https:\/\/futurelancaster.com\/wp-content\/uploads\/2026\/09\/cultivate-episode-studio-1536x1024.jpg\");}<\/style>\n<div class=\"flb-layout\">\n<div class=\"flb-article\">\n<p class=\"flb-lede\">Where do you go when you need help starting or growing a business in Lancaster?<\/p>\n<p>Lancaster has an impressive network of organizations, mentors, lenders, economic development programs, communities, and other resources supporting entrepreneurs. Yet for business owners juggling daily operations, finding the right resource can feel overwhelming.<\/p>\n<p>That&#8217;s exactly the problem <a href=\"https:\/\/cultivatelancaster.com\/\" target=\"_blank\" rel=\"noopener\">Cultivate Lancaster<\/a> is working to solve.<\/p>\n<div class=\"flpod-player flb-video\"><iframe src=\"https:\/\/www.youtube.com\/embed\/24icoJbVWNw\" title=\"What is Cultivate Lancaster? With Guest Cathy Bonser\" loading=\"lazy\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen><\/iframe><\/div>\n<p class=\"flb-caption\">Episode 01 &middot; Anne Kirby talks with Cathy Bonser, Director of Cultivate Lancaster, about the organization, Lancaster&#8217;s entrepreneurial ecosystem, and what local business owners need to know about the support available to them. (36 min)<\/p>\n<p>Cathy describes Cultivate&#8217;s mission as supporting small business owners, entrepreneurs, and nonprofit leaders throughout the entrepreneurial journey: from an initial idea and launch, through growth, and even through transition or closing.<\/p>\n<h2 id=\"gateway\">Cultivate Lancaster is a gateway to Lancaster&#8217;s entrepreneurial ecosystem<\/h2>\n<p>One of the biggest challenges facing entrepreneurs isn&#8217;t that help doesn&#8217;t exist. It&#8217;s knowing where to look.<\/p>\n<p>Cultivate Lancaster is working to become a central connection point where entrepreneurs can discover resource providers, find business mentors, learn about local events, access business tools, and get guidance based on their business stage.<\/p>\n<p>As Cathy explains in the episode, Lancaster County has a rich network of nonprofit and for-profit organizations dedicated to supporting small businesses. Cultivate helps entrepreneurs navigate those resources and make connections.<\/p>\n<h2 id=\"get-started\">You don&#8217;t need a business to get started<\/h2>\n<p>A particularly important takeaway from the conversation was how early entrepreneurs can ask for help.<\/p>\n<p>You don&#8217;t need an LLC. You don&#8217;t need a polished business plan. You don&#8217;t even necessarily need more than an idea.<\/p>\n<p>Cathy says entrepreneurs can reach out when they&#8217;re trying to turn an idea into something viable, preparing to launch, struggling to grow, or even considering how to exit or transition an existing company.<\/p>\n<p>That&#8217;s why mentorship is so valuable: entrepreneurs don&#8217;t need to have all the answers before seeking help. Sometimes the first question is simply:<\/p>\n<blockquote class=\"flb-quote\">\n<p>I have this idea. What do I do next?<\/p>\n<\/blockquote>\n<h2 id=\"funding\">Funding is a big question, but it isn&#8217;t the first question<\/h2>\n<p>It&#8217;s probably no surprise that one of the biggest questions Cathy hears from entrepreneurs is: <em>where do I get money?<\/em><\/p>\n<p>But before applying for financing, there are other questions a business needs to answer.<\/p>\n<ul class=\"flb-list\">\n<li>How much money do you need?<\/li>\n<li>What will you use it for?<\/li>\n<li>What does your financial outlook look like?<\/li>\n<li>Are you prepared to explain why your business is a reasonable investment or lending risk?<\/li>\n<\/ul>\n<p>Cultivate&#8217;s mentors can help entrepreneurs work through those questions, then connect them with organizations that may provide appropriate financing. Cathy points to resources including ASSETS, Finanta, Lancaster City Alliance, and EDC during the episode.<\/p>\n<p class=\"flb-kicker\">The real goal isn&#8217;t just finding funding. It&#8217;s getting your business ready for money.<\/p>\n<h2 id=\"asking\">One of the biggest barriers: not asking for help<\/h2>\n<p>Entrepreneurs are accustomed to wearing a ridiculous number of hats. You&#8217;re doing sales at 9:00, marketing at 10:00, and staring suspiciously at QuickBooks by lunchtime.<\/p>\n<p>That independence can be an asset, but it can also make it harder to recognize when another perspective would help. Cultivate&#8217;s mentoring is available at no charge, and mentors can bring in other people with specialized expertise when a conversation calls for it.<\/p>\n<p>Cathy also makes an important distinction about mentorship: a mentor isn&#8217;t there to make decisions for an entrepreneur. They&#8217;re there to help the entrepreneur see the problem differently and make a better-informed decision themselves.<\/p>\n<h2 id=\"outward\">Pay attention to what&#8217;s changing around your business<\/h2>\n<p>Running a small business can make it easy to spend all your time inside the business. Cathy encourages entrepreneurs to intentionally look outward.<\/p>\n<ul class=\"flb-list\">\n<li>What&#8217;s changing in your industry?<\/li>\n<li>What&#8217;s happening in your local market?<\/li>\n<li>How are customer expectations changing?<\/li>\n<li>What new competitors or technologies are emerging?<\/li>\n<\/ul>\n<p>Even something as seemingly unrelated as new development near your location could affect traffic patterns, and ultimately your business.<\/p>\n<p>Anne and Cathy also discuss AI and its growing role in small business. Rather than chasing every new technology, the conversation focuses on finding practical applications. For owners wearing multiple hats, AI can help offload certain tasks and create more capacity for the work humans do best.<\/p>\n<h2 id=\"lease\">Before you sign a commercial lease, talk to someone<\/h2>\n<p>This might be the most immediately useful piece of advice in the entire episode. Cathy&#8217;s answer to what entrepreneurs should ask for help with sooner:<\/p>\n<blockquote class=\"flb-quote\">\n<p>Don&#8217;t sign a commercial lease before getting experienced guidance.<\/p>\n<\/blockquote>\n<p>The advertised rent doesn&#8217;t necessarily represent the total cost of occupying a space. CAM charges, utilities, maintenance responsibilities, and other expenses can significantly change the economics of a location.<\/p>\n<p>Anne adds another question worth considering: do you need your own space yet? Depending on the business, coworking, shared offices, and other flexible arrangements can let entrepreneurs establish and grow a business without immediately taking on the risk of a long-term commercial lease.<\/p>\n<p>And if you&#8217;ve already signed one and are struggling? Cathy&#8217;s advice is equally important: it&#8217;s never too late to ask for help. Options may include changing expenses, increasing revenue, subleasing (if permitted), sharing space, or finding additional ways to generate revenue from the location. They&#8217;re just hard to see when you&#8217;re in panic mode.<\/p>\n<h2 id=\"partners\">Starting a business with someone? Get it in writing<\/h2>\n<p>Another deceptively simple piece of advice from Cathy: if you&#8217;re starting a business with a partner, establish a partnership agreement before launching.<\/p>\n<ul class=\"flb-list\">\n<li>Define responsibilities.<\/li>\n<li>Document ownership.<\/li>\n<li>Discuss what happens if someone wants to leave.<\/li>\n<li>Talk through uncomfortable scenarios.<\/li>\n<\/ul>\n<p>Businesses evolve and relationships change. Cathy recommends establishing those expectations early.<\/p>\n<h2 id=\"connection\">Lancaster&#8217;s opportunity is connection<\/h2>\n<p>Lancaster doesn&#8217;t lack people who care about small business. We have mentors. We have lenders. We have economic development organizations. We have educational programs. We have business communities. We have people with decades of experience who are willing to share it.<\/p>\n<p>The opportunity is connecting those pieces. That&#8217;s the work Cultivate Lancaster is doing, and it&#8217;s a big part of what we&#8217;re exploring through Future Lancaster.<\/p>\n<ul class=\"flb-list\">\n<li>How do we make it easier for someone with an idea to find the right person?<\/li>\n<li>How do we make resources more visible?<\/li>\n<li>Where are there genuine gaps?<\/li>\n<li>Who should be talking to each other but isn&#8217;t?<\/li>\n<li>And how do we build an entrepreneurial ecosystem that&#8217;s easier to navigate, whether you&#8217;re starting your first business or you&#8217;ve been running one for 30 years?<\/li>\n<\/ul>\n<p>Cathy also makes an important point: this work isn&#8217;t limited to Lancaster City. Cultivate is intended to serve entrepreneurs throughout Greater Lancaster, including Lancaster County and the surrounding communities.<\/p>\n<h2 id=\"whats-next\">That&#8217;s what The Future Is Local is about<\/h2>\n<p>Future Lancaster is listening to business owners, talking with the organizations that serve them, mapping the resources already here, identifying gaps, and building connections across Lancaster&#8217;s small business community.<\/p>\n<p>We&#8217;re just getting started.<\/p>\n<div class=\"flb-bio\">\n<div class=\"flb-bio-photo\"><img decoding=\"async\" src=\"https:\/\/futurelancaster.com\/wp-content\/uploads\/2026\/09\/cathy-bonser.jpg\" alt=\"Cathy Bonser, Director of Cultivate Lancaster\" width=\"800\" height=\"800\" loading=\"lazy\" \/><\/div>\n<div class=\"flb-bio-text\">\n<p class=\"flb-eyebrow\">About the guest<\/p>\n<p class=\"flb-bio-name\">Cathy Bonser<\/p>\n<p class=\"flb-bio-role\">Director, Cultivate Lancaster<\/p>\n<p>Cathy Bonser is the Director of <a href=\"https:\/\/cultivatelancaster.com\/\" target=\"_blank\" rel=\"noopener\">Cultivate Lancaster<\/a>, where she helps connect entrepreneurs and small business owners with the resources, mentorship, and support they need to succeed. Cathy brings a broad business background to the role, beginning her career as a chemical engineer before earning an MBA in marketing and moving into product marketing and global business management. She spent nearly 30 years with Kodak and another 10 years with Dentsply Sirona. She has also spent the past eight years mentoring entrepreneurs and giving back to Lancaster&#8217;s business community.<\/p>\n<\/div>\n<\/div>\n<div class=\"flb-cta\">\n<p class=\"flb-eyebrow\">Join in<\/p>\n<p class=\"flb-cta-title\">Have an idea? Running a business? Know about a resource more Lancaster entrepreneurs should know about?<\/p>\n<p>We want to hear from you. Explore the resources we&#8217;ve gathered, listen to more episodes of The Future Is Local, and join the conversation.<\/p>\n<p class=\"flb-cta-btns\"><a class=\"fl-btn\" href=\"\/es\/contact\/\">Cu\u00e9ntanos<\/a><a class=\"fl-btn flr-btn-ghost\" href=\"\/es\/resources\/\">Browse resources<\/a><a class=\"fl-btn flr-btn-ghost\" href=\"\/es\/podcast\/\">El podcast<\/a><\/p>\n<\/div>\n<p class=\"flb-signoff\">The future is local. Let&#8217;s build it together.<\/p>\n<\/div>\n<aside class=\"flb-side\">\n<div class=\"flb-card\">\n<p class=\"flb-eyebrow\">Episode 01<\/p>\n<p class=\"flb-side-title\">The Future Is Local<\/p>\n<p class=\"flb-side-text\">What is Cultivate Lancaster? with Director Cathy Bonser &middot; 36 min<\/p>\n<p class=\"flb-side-text flb-side-listen\">Prefer audio? Listen wherever you get your podcasts.<\/p>\n<p class=\"flb-side-btn\"><a class=\"fl-btn\" href=\"https:\/\/www.youtube.com\/@sogoodlancaster?sub_confirmation=1\" target=\"_blank\" rel=\"noopener\">Subscribe on YouTube<\/a><\/p>\n<p class=\"flb-side-link\"><a href=\"\/es\/podcast\/\">All episodes &rarr;<\/a><\/p>\n<\/div>\n<div class=\"flb-card\">\n<p class=\"flb-eyebrow\">In this episode<\/p>\n<ul class=\"flb-toc\">\n<li><a href=\"#gateway\">A gateway to the ecosystem<\/a><\/li>\n<li><a href=\"#get-started\">You don&#8217;t need a business yet<\/a><\/li>\n<li><a href=\"#funding\">Funding isn&#8217;t the first question<\/a><\/li>\n<li><a href=\"#asking\">The barrier of not asking<\/a><\/li>\n<li><a href=\"#outward\">Watch what&#8217;s changing<\/a><\/li>\n<li><a href=\"#lease\">Before you sign a lease<\/a><\/li>\n<li><a href=\"#partners\">Get it in writing<\/a><\/li>\n<li><a href=\"#connection\">Lancaster&#8217;s opportunity<\/a><\/li>\n<\/ul>\n<\/div>\n<div class=\"flb-card\">\n<p class=\"flb-eyebrow\">Mentioned in this episode<\/p>\n<ul class=\"flb-links\">\n<li><a href=\"https:\/\/cultivatelancaster.com\/\" target=\"_blank\" rel=\"noopener\">Cultivate Lancaster<\/a><\/li>\n<li><a href=\"https:\/\/assetspa.org\/\" target=\"_blank\" rel=\"noopener\">ASSETS<\/a><\/li>\n<li><a href=\"https:\/\/finanta.org\/\" target=\"_blank\" rel=\"noopener\">FINANTA<\/a><\/li>\n<li><a href=\"https:\/\/lancastercityalliance.org\/\" target=\"_blank\" rel=\"noopener\">Lancaster City Alliance<\/a><\/li>\n<li><a href=\"http:\/\/edclancaster.com\/\" target=\"_blank\" rel=\"noopener\">EDC Lancaster<\/a><\/li>\n<\/ul>\n<p class=\"flb-side-link\"><a href=\"\/es\/resources\/\">All Lancaster resources &rarr;<\/a><\/p>\n<\/div>\n<div class=\"flb-card flb-card--gold\">\n<p class=\"flb-side-title\">Have a story Lancaster should hear?<\/p>\n<p class=\"flb-side-text\">We&#8217;re always looking for guests: resource providers, business owners, and neighbors with experience worth sharing.<\/p>\n<p class=\"flb-side-btn\"><a class=\"fl-btn\" href=\"\/es\/contact\/\">Sugiere un invitado<\/a><\/p>\n<\/div>\n<\/aside>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Lancaster has no shortage of help for small businesses. The hard part is knowing where to look. Cathy Bonser, director of Cultivate Lancaster, on mentoring, money, commercial leases, and why it pays to ask for help early.<\/p>","protected":false},"author":2,"featured_media":393,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[10],"tags":[],"class_list":["post-364","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcast"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>What Is Cultivate Lancaster? | Lancaster, PA Small Business Resources<\/title>\n<meta name=\"description\" content=\"Learn how Cultivate Lancaster connects Lancaster County entrepreneurs and small-business owners with mentorship, funding, tools, events, and local business resources.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/futurelancaster.com\/es\/what-is-cultivate-lancaster-cathy-bonser\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is Cultivate Lancaster? | Lancaster, PA Small Business Resources\" \/>\n<meta property=\"og:description\" content=\"Learn how Cultivate Lancaster connects Lancaster County entrepreneurs and small-business owners with mentorship, funding, tools, events, and local business resources.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/futurelancaster.com\/es\/what-is-cultivate-lancaster-cathy-bonser\/\" \/>\n<meta property=\"og:site_name\" content=\"Future Lancaster\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-26T18:41:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-26T19:59:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/futurelancaster.com\/wp-content\/uploads\/2026\/09\/the-future-is-local-episode-01.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anne Kirby\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Anne Kirby\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/futurelancaster.com\\\/what-is-cultivate-lancaster-cathy-bonser\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/futurelancaster.com\\\/what-is-cultivate-lancaster-cathy-bonser\\\/\"},\"author\":{\"name\":\"Anne Kirby\",\"@id\":\"https:\\\/\\\/futurelancaster.com\\\/#\\\/schema\\\/person\\\/2902317db20c713b91310325b45bdbb9\"},\"headline\":\"What Is Cultivate Lancaster? 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